OPINION   
Editor's Note
20 years of service to the community
Time flies.

Exactly 20 years ago this month, The SUN shone for the Filipinos in Hong Kong. It was the fulfillment of a dream that took shape years earlier, or shortly after I arrived here in 1987 and realized there was no reliable information channel serving the community.

But turning that dream into reality proved to be difficult. Several people offered to fund the publication of a news-paper, but everyone wanted a business model different from what we had in mind. Details...

Anak Araw
Pagpapabaya
Nitong nakaraang buwan ay naging saksi tayo sa nangyari kay Manang Gloria Ortinez, ang OFW na biktima ng tanim-bala sa Manila airport. Halos buong araw kasi ay naglagi siya sa opisina ng The SUN, kasama ang mga naghatid sa kanya na sina Susan "Toots" Ople na tagataguyod ng mga OFW, at ang abogado niyang si Atty Spocky Farolan, kaya nasaksihan namin siya nang malapitan. Details...

Migrant's Forum
Nanay Gloria's journey to HK
President Benigno Simeon Aquino III recently told the media that cases of tanim-bala were sensationalized, citing figures to prove his point. As an OFW advocate, I respectfully disagree. Looking at this from a purely numbers perspective could lead one to overlook the deep trauma that such incidents have caused its innocent victims.

Had he met and spoken to 56-year old OFW Gloria Ortinez, our President would have learned the following: Details...

Know Your Rights
The Mission
This was the speech delivered by the Mission for Migrant Workers' general manager, Cynthia Tellez, at the launch of the 10-year Impact Evaluation Report of the Mission's work held on December 5, 2015 at the Li Hall of St. John's Cathedral. Details...

BUHAY PINAY   
Trapik!

See this month's stories...

NEWS FROM HOME   
No politics on poll-related cases: SC
With at least one -- and possibly two disqualification cases in the presidential race -- the Supreme Court has assured the nation politics will not dictate its decisions.
See this month's stories...

COMMUNITY   
Mission gets top approval rating from clients
Staff and volunteers at the Mission for Migrant Workers had reason to celebrate when they launched the non-government organization's 10-year Impact Evaluation Report at Li Hall of St John's Cathedral on Dec. 4. Nearly all, or 97% of migrants who sought assistance said that they were helped by the Mission, and more than half of them (57%) said they would recommend the NGO to others.
See this month's stories...

PINOY JOKES   
TV bloopers

See this month's stories...

Chinese Horoscope   
Ano ang hatid ng Disyembre sa iyo

See this month's stories...

Your Daily News   
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Untitled
About Us   
BRIEF HISTORY

In December 1995, The SUN came out with a four-page inaugural issue that began one of the most intriguing success stories in publishing. Given away free to Filipinos in Hong Kong, The SUN soon took root in the community, becoming the leading Filipino publication in less than a year. Growing demand for copies of The SUN prompted the growth in circulation from the original 10,000 to 20,000 in June 1996, to 30,000 in January 1997, to 40,000 in June 1997, 51,000 copies in August 1999 and finally to 53,000 copies in November 2001 -- roughly one for every four Filipinos in the HKSAR. With the increase in circulation came a steady increase in the number of pages, to an average of 40 every issue, as the newspaper took on the role of the community's main marketplace for goods, services and ideas.

In the second half of July 2000, The SUN broke new ground by coming out with a mid-month edition. This new edition has grown so popular it now has 32 pages, and a guaranteed circulation of 25,000, which is often exceeded due to the influx of new advertisers.

These two editions have helped ensure that The SUN becomes THE source of news and information for, and about, Filipinos living in Hong Kong.

In November last year, The SUN again set a new record with the airing of its news and public affairs program, Tribong Pinoy, for Digital Broadcasting Corporation (DBC), the first digital radio station in Hong Kong. Tribong Pinoy serves as the perfect complement for The SUN, with its timely discussion of news and issues affecting Filipinos in HK and elsewhere in the world. It now airs live, three times a week (Tuesday, Thursday and Saturday), from 8pm-11pm, over digital radio, channel 575 of Now TV, and via the internet: www.dbc.hk, Digital We station. Tribong Pinoy's topics and guests for each episode can be viewed on its Facebook page: 05 DBC Tribong Pinoy.

As an additional service to Filipinos anywhere in the world who hanker for news from home, or those about their fellow overseas Filipinos, The SUN has upgraded its internet edition. Log on to www.sunweb.com.hk to see the latest news and information about HK and the Philippines, or click on the links on the right-hand side to view the exact pages in each issue.

For more information, please contact:


Leade Publishing Co.

Rm 1002 Yue Shing Commercial Bldg.

15 Queen Victoria St., Central, Hong Kong

Tel (852) 2544 6536

Fax (852) 2366 8841

Email: leade@sunweb.com.hk



THE STAFF

Leo A. Deocadiz,Publisher

Leo A. Deocadiz, its publisher and one-time editor, founded the SUN. Leo is a veteran newspaper and magazine editor. Educated at the University of the Philippines in Diliman, Metro Manila and Georgetown University in Washington, he has worked for various newspapers and magazines both in Manila and Hong Kong. In Manila, he was associate editor of Business Day, an economic daily newspaper; business editor of the Philippine Daily Inquirer; and news editor of the Manila Chronicle. In Hong Kong, he was the editor of the following publications: Corporate, a business magazine; HK STAFF, a magazine which focused on human resource management in Hong Kong; China STAFF, which focused on HR management in China; and Best Practice Management, which focused on quality management practices in Asia. He is well-known in the Filipino community in Hong Kong, having served as chairman of the Philippine Association of Hong Kong in 2005, founding member of the University of the Philippines Alumni Association, and adviser to several migrant workers' organizations.

Email: leade@sunweb.com.hk


Daisy Catherine L. Mandap,Editor

Daisy, a lawyer and journalist, became The SUN's editor in September 1999, after serving as the newspaper's editorial consultant from its inception. Prior to this, she worked for 21 years in several publications both in the Philippines and Hong Kong. Immediately before joining The SUN as its editor, she worked as a part-time writer for the Cable News Network (CNN) in Hong Kong, and for 10 years before this, as editor, producer and writer for English news at Asia Television HK (ATV). Daisy earned both her journalism and law degrees from the University of the Philippines in Diliman, and was a writing intern at the Jefferson Fellowships program of the East-West Center at the University of Hawaii. She has been an active leader of the Filipino community in Hong Kong, having served as chairperson of the Philippine Association of Hong Kong, founding member of the University of the Philippines Alumni Association Hong Kong and as adviser of several community organizations. She is now serving her second term as a member of the Committee on the Promotion of Racial Harmony, an advisory body to the HKSAR government.

Email: daisy@sunweb.com.hk


Jan Yumul,Reporter

Jan is the latest addition to The SUN family. Though born in the Philippines, she spent much of her growing-up years in Hong Kong, and thus speaks several languages: English, French, Cantonese and Filipino. Jan, who holds a journalism degree from the University of Sto Tomas in Manila, brings to The SUN the idealism and enthusiasm of the young, which helps ensure the paper remains attuned to the needs of its readers.

Email: jan.yumul@gmail.com



CONTRIBUTORS

A pool of writers, mostly Filipina domestic helpers who make up The Sun Writers Club, regularly contribute articles to The SUN. The contributors are mostly degree holders from the Philippines, and completed the annual writing workshop conducted by The SUN's editors. They also get regular guidance and training in their quest to pursue a writing career after leaving Hong Kong.



MARKETING AND DISTRIBUTION

The SUN has regular staff who take care of advertisers' needs and tackle the difficult task of distributing 78,000 copies of the newspaper throughout Hong Kong every month. They include Johna M. Acompanado, Elena P. Villaprudente and Joy Luberas-Tan.

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ARTICLES IN THE SUN FALL UNDER THREE CATEGORIES:

News about Filipinos in Hong Kong

Through The SUN, the Filipinos have become one of the most informed ethnic groups in Hong Kong. Coverage of events ranges from policy changes to the burning issues of the day, from personal experiences to the myriad of problems confronting Filipinos in Hong Kong, as well as business opportunities both in Hong Kong and the Philippines. Such coverage has made The SUN the most respected Filipino publication in Hong Kong.


News about the Philippines

From the information gathered by a retained reporter in Manila, from the internet and from Manila newspapers, The SUN's editors write in-depth and analytical pieces on significant developments in the Philippines. The stories are supplemented by choice articles supplied by the prestigious Philippine Center for Investigative Journalism and the OFW Writers' Consortium.


Features and Columns

The SUN regularly carries feature stories about life in Hong Kong, from the Filipino point of view. Regular sections include "Do it Yourself Travel" about interesting places in Hong Kong, "Tribong Pinoy," where the many organizations that make up the Filipino community here are featured, "Chinese Horoscope," written by an in-house seer, "Balitang Artista" which reports on the latest news and intrigues about famous entertainers in the Philippines, and "Food Trip" where readers get to share their favorite recipes, as well as their pictures. There are also regular columns that cater to the various needs of its readers, including the "Editor's Note," "Migrants' Forum," "Know Your Rights", "Food Trip", "Pera Mo, Palaguin Mo" and "Pinoy Jokes." But the most popular one is easily "Anak Araw," written by an anonymous author with the pen name "Ate Kulit". At times funny, at times sarcastic but always informative, Ate Kulit is one of the reasons The SUN is the most-read Filipino publication in Hong Kong.


ADVERTISING

For details on The SUN advertising rates for Hong Kong, please contact Tel: (852)25446536 Fax: (852) 2366 8841 Or E-Mail us at leade@sunweb.com.hk.

 

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